The National Entertainment Collectibles Association or NECA is an American manufacturer of collectibles typically licensed from films, video-games, sports, music, and television based in New Jersey.
The company was founded in 1996 and has over 60 licenses for which it produces products.
In 2002, NECA's Reel Toys was formed as a division to produce action figures and dolls that are targeted towards action figure and toy enthusiasts. They are intended for teens and adults as collectibles for many licenses that no other company would market as a toy.
On September 14, 2009, they announced acquisition of the WizKids assets from Topps, for the collectible miniature Clix games and Pocketmodel games.